1) Football Go Niners! (Dave L. - I heard you screaming at the t.v. three states away. Hope you recover enough to do it again in two weeks!) 2) The Concept: Right Message, Right Person, Right Time: 3 of 3 Recap: Right Message = problems your future customers should be paying attention to. Right Person = Motivated + Power to Make Change Happen When it comes to Right Time, there are only two options: Either It's the right time now or you make it the right time. How